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Lead causes not results is a SaaS tool for data-driven business leaders to measure, monitor, and support growth in one service.

It is a tool to asses companies' potential for sustainable growth with specific guidance to achieve it. While having the people in the center.

"With leaders get better tools to develop their leadership. It actually helps to understand what being a modern leader is."


- Antti Suikkanen, CEO
Easier than you'd think


How your company is doing today is a result of the work your team did 6, 12, or 18 months ago.

What should you know about your current situation to be able to forecast where will you be in the next 6, 12, or 18 months? What if your current path seems to lead away from your set strategic targets?

There are many ways to collect data, but with you'll actually know what to do with it. Lead causes not the results.

Culture, skills, motivation, and business

HOW TO GROW YOUR BUSINESS WITH DATA is easy to use tool for collecting and analyzing data. But it is even more than that.

Based on years of research, business development in practice, and the use of modern AI, gives you suggestions on what to do to improve your team's performance.

How to notice your competitive advantages, find new opportunities, and turn weaknesses into strengths?

Secure your sustainable growth with data

"The best about - it's accessible and easy to start. I recommend it for all SME's looking for growth."
Tom Miller Head of Business Development, Tietoevry Credit
Start by listening to your team


Business culture is Your company values in practice. If there are even slight conflicts between theory and practice among Your team, customers, and other stakeholders, you'll have a problem. Sooner or later.

Leader's job is to lead

As a leader, it is Your responsibility to build healthy company culture. To do so, You need to know how your team is doing. How motivated, skilled, and supported they are in their daily work? Do they have the tools, time, and resources to succeed?

Your team also knows how Your business is doing. What's under the hood when it comes to customers, partners, and processes? So, whatever goals You want to achieve, start by listening to Your people first.

Why start with people?

Many business founders and leaders, especially in startups and SMEs, tend to try to do everything themselves. That easily leads to micromanagement which is a true killer of motivation, and creativity.

Nobody can scale a business without a team – but building a team is more than just hiring people.

The key to any valuable interaction is trust. And when forming a team nothing builds trust like the mutual experience of care. That's why asking Your team how they're doing is crucial. And then act accordingly! flywheel


It is recommended to repeat the 6-9 week process to measure the development.


  • Access crucial and reliable business data
  • Prioritize data into concrete actions
  • Find the root causes and bottlenecks for development


  • Set shared measures and indicators
  • Involve everyone in a transparent process
  • Monitor that targeted resources are making the desired impact


  • Involve digital technologies and data for competitive advantage
  • Recognize and prioritize key business objectives for sustainable growth
  • Be on the pulse of operations globally